153 lines
4.9 KiB
PHP
153 lines
4.9 KiB
PHP
<?php
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namespace app\common\service;
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use think\facade\Db;
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/**
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* 用户旅程:从 analytics_events 聚合最近行为,供飞书获客、出站 Hook、存客宝备注等复用。
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*/
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class UserJourneyService
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{
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/**
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* @return string[] 每条一行展示文案(与 FeishuLeadWebhookService 历史格式一致)
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*/
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public static function recentBehaviorLines(int $userId, int $limit = 8): array
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{
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if ($userId <= 0 || $limit <= 0) {
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return [];
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}
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try {
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$rows = Db::name('analytics_events')
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->where('userId', $userId)
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->order('id', 'desc')
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->limit($limit)
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->select()
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->toArray();
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} catch (\Throwable $e) {
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return [];
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}
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$out = [];
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foreach ($rows as $r) {
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if (is_array($r)) {
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$out[] = self::formatAnalyticsLine($r);
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}
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}
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return $out;
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}
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/**
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* 用户管理摘要一行(平台用户 ID、归属企业),用于 CRM 备注与推送文案。
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*/
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public static function managementSummaryLine(int $userId, int $testResultEnterpriseId = 0): string
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{
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if ($userId <= 0) {
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return '';
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}
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$parts = ['平台用户ID:' . $userId];
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$eid = $testResultEnterpriseId > 0 ? $testResultEnterpriseId : 0;
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if ($eid <= 0) {
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try {
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$bound = Db::name('wechat_users')->where('id', $userId)->value('enterpriseId');
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$eid = (int) ($bound ?? 0);
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} catch (\Throwable $e) {
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$eid = 0;
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}
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}
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if ($eid > 0) {
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try {
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$name = Db::name('enterprises')->where('id', $eid)->value('name');
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} catch (\Throwable $e) {
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$name = null;
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}
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$label = $name !== null && (string) $name !== '' ? (string) $name : '企业';
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$parts[] = '归属企业:' . $label . '(ID' . $eid . ')';
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}
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return implode(' · ', $parts);
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}
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/**
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* @param array<string,mixed> $r analytics_events 一行
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*/
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public static function formatAnalyticsLine(array $r): string
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{
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$name = (string) ($r['eventName'] ?? '');
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$path = trim((string) ($r['pagePath'] ?? ''));
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$props = [];
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if (!empty($r['propsJson'])) {
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$decoded = is_string($r['propsJson']) ? json_decode($r['propsJson'], true) : [];
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$props = is_array($decoded) ? $decoded : [];
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}
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$labelMap = [
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'page_view' => '浏览页面',
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'button_click' => '按钮点击',
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'click_pay' => '发起支付',
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'click_recharge' => '点击充值',
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];
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$label = $labelMap[$name] ?? $name;
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$detail = '';
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if ($name === 'page_view' && $path !== '') {
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$detail = $path;
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}
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if (isset($props['action']) && (string) $props['action'] !== '') {
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$detail = (string) $props['action'];
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if (!empty($props['productType'])) {
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$detail .= ' · ' . (string) $props['productType'];
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}
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} elseif (isset($props['label']) && (string) $props['label'] !== '') {
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$detail = (string) $props['label'];
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} elseif ($path !== '' && $detail === '') {
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$detail = $path;
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}
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$line = $detail !== '' ? "{$label}: {$detail}" : $label;
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$ts = isset($r['clientTs']) ? (int) $r['clientTs'] : null;
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if (!$ts && !empty($r['createdAt'])) {
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$ts = strtotime((string) $r['createdAt']) * 1000;
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}
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if ($ts) {
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$line .= ' · ' . self::humanTimeAgoCn((int) round($ts));
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}
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return $line;
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}
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public static function humanTimeAgoCn(int $clientTsMs): string
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{
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$now = (int) (microtime(true) * 1000);
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$sec = max(0, (int) (($now - $clientTsMs) / 1000));
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if ($sec < 60) {
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return '刚刚';
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}
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if ($sec < 3600) {
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return (int) floor($sec / 60) . '分钟前';
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}
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if ($sec < 86400) {
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return (int) floor($sec / 3600) . '小时前';
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}
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return (int) floor($sec / 86400) . '天前';
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}
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/**
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* 将旅程行压成一段备注(用于存客宝 remark 等),超长截断。
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*
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* @param string[] $lines
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*/
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public static function journeyLinesToRemarkBlock(array $lines, int $maxChars = 600): string
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{
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if (count($lines) === 0) {
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return '';
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}
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$body = '用户旅程:' . implode(';', $lines);
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if (function_exists('mb_strlen') && mb_strlen($body) > $maxChars) {
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return mb_substr($body, 0, $maxChars) . '…';
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}
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if (!function_exists('mb_strlen') && strlen($body) > $maxChars) {
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return substr($body, 0, $maxChars) . '…';
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}
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return $body;
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}
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}
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